It’s your turn to choose date night this month: do you go with the usual dinner and a movie, or perhaps you switch it up to go skating and grab a hot chocolate afterwards? None of these excite you, which means they probably won’t excite your partner either. But wait, what’s this? A beer festival unlike any other set in a romantic mountain getaway? If you heard about the spectacular Banff Beer Festival but unfortunately had to miss it, this is your chance to redeem yourself. Or, if you went to Banff and experienced the magic of a mountain beer festival, here’s your chance to do it once more. Plus, add in learning opportunities, world-class food and the romance of Jasper to complete your next weekend getaway.

The Festival

The Jasper Beer & Spirit Festival isn’t like your regular Beerfest or weekend of pub crawling – no, no, no. This is a destination festival, meant to encapsulate you in the world of fine drink, exceptional food and world-renowned accommodation all whilst escaping the everyday hustle and bustle for merely a night or two.

Sample beer, spirits and beverages each night from both local and renowned breweries to whet your appetite and expand your horizons. Enjoy high-end eats from the Jasper Park Lodge chefs themselves, who will be preparing tasty bites just for you all weekend long, so deciding what to eat and when doesn’t make your list of to-dos. You can simply sit back, relax and experience the magic of the festival with your date, hand-in-hand.

Another thing that makes this festival so special is that it’s not all about indulging in food and drink – but we must admit, that is the most tantalizing part. During the day, you have the opportunity to attend interactive tasting sessions and hear stories from the people and companies who are bringing you these delicious offerings. Once you’re full of knowledge and samples, make sure to join in on the fun activities planned throughout the weekend, like snowshoeing trips, shinny on the lake and exploring every inch of the lodge.

The Details


This festival was really curated for two types of people: those who enjoy good food and drink, and those who really enjoy experiencing new things and having a good time. Check both of these boxes? Even better! 


The festival will be held at the Fairmont Jasper Park Lodge. With stunning views and luxurious rooms, simply close your eyes and imagine your favourite mountain fairytale – you’re living it. This destination festival will be a weekend to remember for years to come.


Get ready for three days and two nights of good eats, delicious drink and even better company from Friday, January 31st to Sunday, February 2nd. 

How to Make it Happen

Ready to blow your date’s mind? There are two ways to experience this amazing weekend getaway, and how you choose to do this is up to you. We can only recommend that you get there and soak it in, because before you know it, you’ll be packing up and driving back to the city with only the memory of this perfect weekend having passed by:

  • Grand Tasting Hall Evening Tickets: Purchase a ticket to enjoy a night of festivities featuring exquisite breweries and distilleries for you to sample from as well as outstanding food prepared by the fantastic chefs at the Fairmont Jasper Park Lodge. You won’t be disappointed.


  • Festival Package: Enjoy not one but TWO glorious nights accommodation in the Jasper Park Lodge, along with five meals prepared by their incredible in-house chefs. This Package also includes your entrance to both festival nights, all food and beverages to the festival as well as access to activities and sessions throughout the weekend. This, my friend, is the VIP All-Access Pass to the Jasper Beer & Spirits Festival.

If you’re ready to lock it in, or you simply want to learn more about this once-a-year romantic experience, visit Alberta Beer Festivals here.

Jasper Beer & Spirits Festival – Your mountain adventure awaits.

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